WHO WE ARE
MotionTech's HQ is located in Lausanne, in the heart of Switzerland’s start-up eco-system. Our ambition is to be a pioneer in new technologies to provide next generation mobility solutions to people living with limb loss. By leveraging our proprietary additive manufacturing technology for orthopaedic grade silicone, we have developed Your® Liner - the first 3D printed silicone liner. With patients' wellness at heart, we are carrying out our mission by staying true to our values: humanity, drive, proactivity, conviviality and humility.
POSITION
As an Global Marketing & Communications Specialist, you will have full responsibility for our marketing strategy and execution. You will be in charge of defining and implementing a marketing plan aimed at increasing our visibility, strengthening our brand, and driving growth, with a particular focus on Germany, which is a key region for us.
Your primary goal will be to reach end-users (patients/amputees) through digital campaigns, to enhance awareness and encourage them to learn about our products. You will work independently, taking the lead on all marketing initiatives, coordinating content creation, managing digital channels, and building relationships with users and partners in Germany and internationally.
This is a unique opportunity to create and shape the marketing function in a growing company, with a meaningful, patient-focused mission.
RESPONSIBILITIES
• Design and implement a complete marketing strategy from the ground up, with a dual focus: Global and German-focused
• Lead all marketing and communication activities
• Define target audiences and choose the best channels to reach them (online and offline).
• Develop our brand identity and ensure consistent messaging across all platforms.
• Coordinate the creation of marketing materials (print, digital, video) and adapt them for different markets
• Plan and manage participation in professional events and trade fairs.
• Monitor and analyse marketing performance to guide future actions.
